PPC advertising

Using Pay-Per-Click (PPC) Advertising to Jump Start Online Traffic

On the spectrum of online advertising, there is little that companies are more hesitant to do than spend more money. Often we find pay-per-click (PPC) advertising to be the most intimidating due to the immediate nature of paying a fee each time your ad is clicked. When organic clicks can be earned with solid SEO […]

digital marketing consulting

10 Signs You Should Hire a Digital Marketing Consultant

In this day and age, a digital marketing strategy is an essential component of any successful business. The web is a major center of commerce, and if your business isn’t taking advantage of that to the fullest, you will lag behind the competition. If your business doesn’t currently have a digital marketing department, hiring a […]